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Marketing Week: On the Pulse – how to improve the health of your brand | 30/06/2011

How to improve the health of your brand: The West’s rapidly ageing population means that everyone from car makers to mobile phone networks is looking to create products that can reap rewards in the healthcare market.

Low-tech health: ZubaBox and African telehealth, click here to read a Q+A with Anja Ffrench, marketing and communications director

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